Here’s My Resume
Mohammed Ahmed
SOCIAL MEDIA MANAGER (SEM/SEO, PPC) –
PRODUCER/JOURNALIST – PHOTOGRAPHER
Montreal, Canada
Links
About
I am a Producer/Journalist, Professional photographer, and a Social Media Manager.
Self taught through trial and error, I reached a point where I’m expanding my horizons.
Speaking about my Photography part, I try to always apply the style thats unique to
me and you can notice it across all my work. More about me …
Currently, I am working as a social media manager at Pixature.
To reach me, please use Linkedin or simply send me an e-mail.
Experience
Social Media Manager (Freelance)
2018-Present
A global Media & Marketing Agency with a focus on building websites, SEO, SMC, SME
- Coordinated social media strategy development and execution across channels for community growth, engagement, and advocacy for 3 of the Agency customers
- Exceeded lead generation goals by 500% 1000 new leads)
- Created compelling Ads campaigns, consistently achieving a 35% open rate
- Created a new social media campaign on 5 different social networks Increased a website traffic to 100K using SEO strategy and content management
- Prepared website evaluations and marketing proposals that attracted new business, resulting in an increased annual budget of 54% Analyzed data to identify trends, generate reports and adjust campaigns as necessary to produce the most optimal ROI
- Boosted social media engagement by nearly 40%
- Built an SEO strategy through targeted PPC buys, A/B split testing, link building, landing page optimization, and smart tagging
Producer & Video Journalist
2018-2021
- Trim raw footage to specified length and reassemble segments in sequences to present stories with maximum effect.
- Determine the specific audio and visual effects and music necessary to complete films.
- Excellent sense of pace and timing, with a flair for strong visuals and efficient storytelling.
- Remain up to date on the latest developments in the field, including involvement with professional organizations such as IPI and CAJ.
News Producer / Journalist
2014-2018
International News channel.
- Broadcast news in line with the Aljazeera news agenda.
- Assist in preparing prospects for the day’s stories.
- Assist with managing the News desk, working closely with the Program Editors in deciding and driving the days editorial agenda.
- Assign and liaise closely with teams in the field.
- Recognize and shape stories which are in line with Aljazeera News agenda.
Social Media Manger
2012-2013
- Led Facebook advertising campaigns which increased Facebook Page count by over 100K fans
- Increased the activation rate by 60% by building a metric system, to guide the marketing department using Google Tag Manager and more
- Developed digital marketing initiatives to increase brand awareness, social engagement, and web traffic
Social Media Manger
Misr 25 – News Channel- Cairo, Egypt
2011-2012
- Developing strategies across social media and digital marketing platforms
- Planned and automated social media presence, increasing social media engagement and website visitors by 300%
- Running Ads Campaigns on Facebook, and Twitter
TRAINING / COURSES
Digital Marketing Nanodegree by Udacity
Master platform-specific skills, while at
the same time establishing a broad-based understanding of the whole digital marketing ecosystem.
Digital Marketing Foundation by Linkedin
2022 – In this course, instructor Brad Batesole helps you keep up with this fast-moving field, covering what you need to know to help your business cut through the noise, engage potential customers, and adapt with the times.
Google logo Google Ads Search Certification
A strong foundation of Google Ads experimentation.
